Case study
Real-time objection handling for outbound sales
BattlePal is a desktop overlay that listens to live sales calls and provides proactive, realtime battle cards to handle objections with confidence.
We build, govern, and scale AI systems for companies that are serious about ROI.




Most companies stall at pilots. These teams broke through and the results speak louder than promises.
Case study
Real-time objection handling for outbound sales
BattlePal is a desktop overlay that listens to live sales calls and provides proactive, realtime battle cards to handle objections with confidence.
Epochal helped us build something truly ahead of the curve: a realtime AI agent that listens in on live calls and suggests the right response in the moment. Their NLP pipeline just worked where it mattered most, with our sales teams. Thanks to their work, BattlePal grew from a wild idea into a product that sales reps actually use and rely on every day.
Most teams get stuck with pilots that never scale. We help you make your AI safe, useful and profitable.


The foundational research that informs our thinking and implementation of artificial intelligence systems.
Showed us how to cut LLM bills by up to 98% without losing accuracy with cascade models, prompt trimming and other techniques.
Reframed RAG as a multi-step decision process. Accuracy up 26%, retrieval waste went down.
Allowed us to better support clients in products design. Blind trust in AI kills critical thinking.